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DATA PRIVACY SOFTWARE

Consent Management Software

Consent Management System & Tools for Companies

Requirements of Consent

The 2B Advice Consent Manager is trusted by some of the world’s largest companies to manage end-to-end compliance while also supporting visual customization and website branding.

Build consumer trust by letting them take charge of their personal data. 2B Advice empowers your users by letting them manage their consent preferences in one place.

Use the 2B Advice Consent Management Platform to support the management of legally geographic required opt-in or opt-out functionality with all associated attributes.

Consent Management Features In A Nutshell

The 2B Advice Consent Management Platform is powered by robust built-in digital content management, automated workflows, and APIs included in 2B Advice PrIME privacy compliance software:

Opt-in-Opt-out@80

Flexible platform supports many types of consent – opt in, opt out, do not sell my data

Ansicht_Assistentenansicht@80

Complete customization and branding of layout, design, buttons, fonts, and wording

rest_api@80

Integration with other systems through web hooks and/or REST API

Alert@80

Notification on submission

pagepart@80

Integration codes that can be easily placed on web pages

Update_Manager@80

Automatic updates of changes appear on the website

template@80

Create and save templates for reuse

Anmelden@80

Audit log

Ansicht_Berichte_anzeigen@80

Consent Reporting

Comply With E.U. and U.S. Regulations

Exchange Data with other Systems

Whether you are complying with EU or US or any other regional regulation, the 2B Advice Consent Management Platform will ensure you are compliant while maintaining a brand appropriate experience.

Use the 2B Advice Consent Management Software to support the management of legally geographic required opt-in or opt-out functionality with all associated attributes.

Attributes of consent and data, such email address, name, or telephone number utilized for identification of the consenting party are available in the 2B Advice PrIME application and can be queried by other applications such as CRM, marketing automation, or tag management via web hooks or the robust Rest API.

This level of integration allows for full integration for all consent management.

If you need help, 2B Advice experts can assist in planning, implementing, and managing your ongoing consent programs.

Consent Management Tool

Integrated Opt In & Opt Out

Consent Management CRM

The integrated consent management platform seamlessly handles opt in and opt out consent in accordance with consumer desires and privacy regulations around the world.

The platform captures consent details in a web form, uses web hooks to share that information with other relevant systems, and keeps a record of the consent. It even provides a mechanism for the consumer to later adjust / change or withdraw their consent if they choose.

The consent management platform stores the name or other identifier of the consumer / data subject as well as the date/timestamp of the consent and this information can be queried by other applications such as CRM, marketing automation, or tag management via web hooks or the robust Rest API.

Made in Germany
MADE IN GERMANY

Our software was developed according to German data protection guidelines.

Since 2003
SINCE 2003

We are one of the providers with the longest experience in the market.

International Team
INTERNATIONAL TEAM

Our data protection expertise is transnational and we work internationally.

Consent Management Software and GDPR

Consent is one of the six legal bases that must be identified for processing consumer data.

As stated by Article 7 of the GDPR, the controller shall be able to demonstrate that the data subject has consented to the processing of her or her personal data. In addition, it should be noted that the GDPR requires that consent be valid, explicit, freely given, and to be opt-in through a “clear affirmative action.” It is not acceptable to assign consent through the data subject’s silence or by supplying “pre-ticked boxes.”  

Designed with ultimate flexibility in mind, 2B Advice Consent Management Software meets the GDPR requirement for handling consent opt in as well as the withdrawal of consent, or opt out.

Consent Management FAQ

Consent is at the core the GDPR and other privacy regulations around the world. Consumers and data subjects must be able to provide clear and unambiguous consent before the collection of personal data. Consent and preference management is a way to give users control over the use of their personal information and provides options for choices about how your business interacts with them.

The first step in determining how to manage consent is to identify where it is tracked and which applications or programs rely on it. In this case, it is often sales, marketing or support applications such as CRMs or marketing automation tools. Typically this is handled by a preference manager or a consent management platform. The consent management platform may be a standalone system, or more often, part of the privacy compliance management platform or suite. Because, especially under CCPA, consent also applies to cookies, it is often bundled with a website cookie analyzer, cookie consent manager, and cookie banner generator.

 The consent management platform’s role is to handle the opt in or opt out consent, pass that information to other relevant systems, and to provide a mechanism for the consumer to adjust / change or withdraw their consent.

 A consent management platform should be able to store the name or other identifier of the consumer / data subject as well as the date/timestamp of the consent. Typically consent management will include an intake mechanism such as a web form and web hooks or API for communicating with the relevant systems.

Consumers must provide consent to be tracked on a website as well as for their data to be collected for marketing interactions. There are technologies available to help manage these processes for privacy consent.

One such platform is the Consent Management Platforms (CMP) which automate the management of what cookies the consumer agrees to be loaded on a given website. 

2B Advice offers a premium GDPR Cookie Consent Solution available for any size business or organization.

In addition, technology can support the management of collecting and storing opt-in / opt-out consent as well as preferences for how the data is collected and used. Such consent and preference management platforms help firms comply with data privacy regulations by giving users control over the use of their personal information and clarity about how it is being used.

The Consent Management Platform, or Consent Manager, stores opt-in consent and preference data, and handles the consumer’s request to change, “opt out”, or withdraw their consent.

The consent management process is part of the consumer’s first interaction with your company or website. Before you can gather information from them, you must obtain their consent to do so. The consent manager takes the action of gathering and storing the opt in consent that is required by law. The consent manager acts as a central repository and synchronizes this with other relationship management or marketing systems. A customer should be able to visit the preference center to opt out or withdraw their consent through “unsubscribing”.

2B Advice PrIME privacy management software includes all the essential tools for operationalizing your privacy program, whether for CCPA, GDPR or other privacy regulations. Take a closer look at 2B Advice privacy software or read about the marketing compliance tools in our recent release.

Privacy management software is used to achieve and maintain compliance with GDPR, CCPA, and other state, national or regional data privacy laws and regulations around the world. As more regions adopt data privacy regulations, the complexity for multi-nationals grows exponentially. Robust, multi-language privacy management software can help organizations operationalize privacy and facilitate consistent and continuous compliance as well as reporting to requisite bodies such as data protection authorities and attorneys general.

A comprehensive privacy management software platform for managing CCPA compliance requires several core elements. These should include the following:

  • Consent Management Platform
  • Cookie Compliance
  • Consumer Rights Management (SRR or DSAR)
  • Policy & Notice Generator
  • Data Inventory and Mapping
  • Vendor Management
  • Assessment Management
  • Automated Workflows

This article will focus on the first requirement: consent management. The ability to manage consumer / data subject consent is at the heart of most data privacy regulations, making it an essential element of a privacy program.

Under the GDPR, the standard for data protection, consent is one of several lawful basis for data processing.  One of the challenges with consent is that it can be withdrawn at any time, and a method for withdrawing consent must be provided.

 As stated by Article 7 of the GDPR, the controller shall be able to demonstrate that the data subject has consented to the processing of her or her personal data. In addition, it should be noted that the GDPR requires that consent be valid, explicit, freely given, and to be opt-in through a “clear affirmative action.” It is not acceptable to assign consent through the data subject’s silence or by supplying “pre-ticked boxes.”

There are two parts to CCPA consent requirements. The first is “Do Not Sell”. The consumer must have a way to request that the organization not sell their personal information. The second part is the ability to opt-out of tracking by specific cookies.  In addition, under US email marketing law, a consumer must also be able to unsubscribe or opt out of future emails if they desire.

Questions? Contact Us Today! SEND MESSAGE or call +1 (858) 366 9750

CCPA Consent Management Requirements

California CCPA

Under CCPA, consumers have the right to opt out of the sale of personal information. A business must provide notice to consumers and a way for them to opt out of such sales.

With the 2B Advice Consent Management Platform, it’s easy to create CCPA compliant opt out and place the “Do Not Sell My Data” button on your website. “Do Not Sell My Data” requests are shared across relevant systems such as CRM, Marketing Automation tools, etc.

Gartner Cool Vendor

Privacy consultancy 2B Advice named a "Cool Vendor" by Gartner

IAPP Gold Member

2B Advice is an IAPP corporate Gold member

IHK

2B Advice awarded Grand Prix of the SME 2014 and the Ludwig 2014

Gold Microsoft Partner

2B Advice is a Microsoft Gold-Certified Partner

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2B Advice LLC
7220 Avenida Encinas #208
Carlsbad, California, USA

Tel: +1 (858) 366 9750
Email:
sandiego@2b-advice.com